A little treasure
Some things are too good to leave out in the open. STASH is a chocolate brand designed around small moments of indulgence, whether shared with friends or kept entirely for yourself.
Creating a playful chocolate brand inspired by treasured keepsakes, small indulgences and the joy of finding something worth stashing away.


Some things are too good to leave out in the open. STASH is a chocolate brand designed around small moments of indulgence, whether shared with friends or kept entirely for yourself.




Inspired by treasured keepsakes and hidden finds, the identity combines collectible details, map-inspired graphics and rich colours to make every bar feel special.

The brand extends beyond the packaging through retail and campaign touchpoints, creating a world that celebrates the joy of discovering something worth holding onto.


